The story starts in Central Louisiana. Two military friends were enjoying a casual summer day at a family cookout. A family member tasked with bartender duty shouted ‘we’re out of Vodka!’ from a makeshift bar counter in the shed out back. Hearing an opportunity, one friend turned to the other and said, “you know, we should make our own Vodka”. “Yup. We should.” was the reply and thus the birth of HELO Vodka on that warmer-than-normal Spring day in 2017.
That day put those two friends on a journey to create a perfectly filtered spirit, handcrafted in small batches, that was easy to sip and even easier to share with friends. They succeeded. After much debate, they chose the name ‘HELO‘ as an ode to their first passion and military aviation heritage.
Although much has changed since those first days, HELO Vodka remains true to itself. We make a crisp, refreshing Vodka that is meticulously distilled 6 times in a small batch distillery for a smooth sip, the perfect mix, and no bite. We’re so proud of it, we describe it in our slogan. Simply. Better. Vodka.
We’ve avoided all of the industrial level gimmicks and focused on what we think is truly important: quality, service, and community. It’s worked, and we have you all to thank for that. With your support, we’ll continue to grow this brand organically and ethically. And that’s just the way our founders intended it to be.
Thank you for being a part of this journey with us.
We’re working as hard as we can to make you happy.